The works hires junior with gumption – after seeing his ‘I think creative’ video on the CB Blog
The Works, Sydney has hired junior copywriter Steve Engstrom after the keen advertising hopeful shot a video taking the viewer on a whirlwind tour of what creativity means to him.
The video made an impression on agency partner, Kevin Macmillan after he viewed it on the Campaign Brief blog in August: “Steve demonstrated creativity from the get go,” Macmillan said. “He showed raw ambition to make it as a writer, we are happy to have him here.”
For Engstrom, his motivation for shooting the video was to find anagency that truly values creativity: “That’s exactly what i’ve found atthe works,” he said.
Says Macmillan: “Our agency model is basedon creatives directly collaborating with clients, and for this to beeffective we need both creativity and initiative to make things happen.”
Engstrom is already working on briefs from navman and skoda, under the guidance of senior copywriter, Troy Graham.
6 Comments
Show him how it’s done, Tony!
Jim S.
Best thing in the world, ever, would be if this guy turns out to be a star. Wishing you tons of luck mate – you had balls, and I sincerely hope that many good things come your way.
Who the fuck cares?
Maybe CB should consider doing monthly profiles on juniors..
Obviously you 10:54, if you took the time to both read and comment on the article.
3:37 – Don’t take it to heart, Steve.