Spikes Asia Awards: Australia and NZ scores 32 finalists in Direct & Sales Promotion and Digital
32 entries from Australia and New Zealand has made the cut at theshortlist stage of the Direct & Sales Promotion and Digital categories of theSpikes Asia Awards, currently underway in Singapore. There was a total of 67 finalists in the Direct & Sales Promotion category and 54 finalists in the Digital category.
Thewinners of the 2010 Spikes Asia Awards will be announced and honouredat the Awards Ceremony tomorrow night (Tuesday) taking place at the impressive EsplanadeTheatre, home to Singapore’s vibrant performing arts community and oneof the country’s premier attractions, from 7pm. Following days ofdeliberation by the juries, this dazzling event will recognise the bestwork in Asia and conclude the Spikes Asia Festival.
TheAfter-show Party takes place at the Indochine Waterfront Bar andRestaurant from 9.30pm where the celebrations of the Spikes Asia Awardswill continue into the night. The venue is a short walk along theriverside from the Spikes Awards and has a superb view over the river.
India leads with the most shortlisted entries of all categories judged so far at 61, followed by Japanwith 58, Australia with 45, Hong Kong with 43, Singapore with 40, NewZealand with 33, China with 26, Thailand with 25, The Philippines with11, Indonesia with 9, Malaysia with 6 and Korea with 4.
DIRECT & SALES PROMOTION SHORTLIST
(Australia and New Zealand)
Use of Direct
Direct Response Digital Media
COASTGUARD NZ
SEARCH & RESCUE
DDB NEW ZEALAND Auckland
NEW ZEALAND
Use of Direct
Alternative Media
GUIDE DOGS AUSTRALIA
SUPPORT FOR THE BLIND
CLEMENGER BBDO MELBOURNE
AUSTRALIA
Use of Direct
Alternative Media
NESTLÉ
CHOCOLATE BAR
JWT NEW ZEALAND Auckland
NEW ZEALAND
Use of Direct
Alternative Media
YELLOW PAGES
YELLOW PAGES
COLENSO BBDO Auckland
NEW ZEALAND
Use of Direct
Alternative Media
WWF
WWF
LEO BURNETT SYDNEY
AUSTRALIA
Use of Direct
Alternative Media
VICROADS
ROAD SAFETY
JWT Melbourne
AUSTRALIA
Product/Service
Consumer Products & Services
ORCON
BROADBAND
SPECIAL GROUP Auckland
NEW ZEALAND
Product/Service
Consumer Products & Services
CANON AUSTRALIA
EOS
LEO BURNETT SYDNEY
AUSTRALIA
Product/Service
Public Service, Charity & Fund Raising
COASTGUARD NZ
SEARCH & RESCUE
DDB NEW ZEALAND Auckland
NEW ZEALAND
Product/Service
Public Service, Charity & Fund Raising
GUIDE DOGS AUSTRALIA
SUPPORT FOR THE BLIND
CLEMENGER BBDO MELBOURNE
AUSTRALIA
Product/Service
Public Service, Charity & Fund Raising
VICROADS
ROAD SAFETY
JWT Melbourne
AUSTRALIA
Integrated Campaign
Integrated Campaign Led by Direct
COASTGUARD NZ
SEARCH & RESCUE
DDB NEW ZEALAND Auckland
NEW ZEALAND
Integrated Campaign
Integrated Campaign Led by Direct
ORCON
BROADBAND
SPECIAL GROUP Auckland
NEW ZEALAND
Integrated Campaign
Integrated Campaign Led by Direct
TVNZ
TV SERIES
AIM PROXIMITY Auckland
NEW ZEALAND
Sales Promotion
Event & Field Marketing
NESTLÉ
KIT KAT
JWT NEW ZEALAND Auckland
NEW ZEALAND
Sales Promotion
Event & Field Marketing
PROCTER & GAMBLE
BOUNCE DRYER SHEETS
LEO BURNETT Melbourne
AUSTRALIA
Sales Promotion
Event & Field Marketing
CANON AUSTRALIA
EOS
LEO BURNETT SYDNEY
AUSTRALIA
Sales Promotion
New Product Launch/Re-launch
LION NATHAN AUSTRALIA
TOOHEYS NEW
SAATCHI & SAATCHI Sydney
AUSTRALIA
Sales Promotion
New Product Launch/Re-launch
TOYOTA MOTOR CORPORATION
TOYOTA 4WD RANGE
SAATCHI & SAATCHI Sydney
AUSTRALIA
Sales Promotion
Use of digital in a promotional campaign
ORCON
BROADBAND
SPECIAL GROUP Auckland
NEW ZEALAND
Sales Promotion
Use of digital in a promotional campaign
CANON AUSTRALIA
EOS
LEO BURNETT SYDNEY
AUSTRALIA
Sales Promotion
Use of digital in a promotional campaign
MICROSOFT
INTERNET EXPLORER 8
WUNDERMAN Sydney
AUSTRALIA
Sales Promotion:
Integrated Campaign
Integrated Campaign Led by Promo
CANON AUSTRALIA
EOS
LEO BURNETT SYDNEY
AUSTRALIA
Sales Promotion: Integrated Campaign
Integrated Campaign Led by Promo
TOYOTA MOTOR CORPORATION
TOYOTA 4WD RANGE
SAATCHI & SAATCHI Sydney
AUSTRALIA
DIGITAL SHORTLIST
(Australia and New Zealand)
Websites
Consumer Products
CANON AUSTRALIA
EOS
LEO BURNETT SYDNEY
AUSTRALIA
Websites
Consumer Services
YELLOW PAGES
YELLOW
COLENSO BBDO Auckland
NEW ZEALAND
Websites
Consumer Services
TVNZ
TELEVISION PROGRAMME
AIM PROXIMITY Auckland
NEW ZEALAND
Websites
Public Service, Charity & Fund Raising
COASTGUARD NZ
SEARCH & RESCUE
TRIBAL DDB Auckland
NEW ZEALAND
Online Advertising
Consumer Products & Services
KIMBERLY CLARKE AUSTRALIA
PURELL HAND SANITISER
JWT SYDNEY
AUSTRALIA
Online Advertising
Consumer Products & Services
YELLOW
YELLOW
RAPP NEW ZEALAND Auckland
NEW ZEALAND
Digital Tools
Interactive Tools & Applications, including mobile advertising
CADBURY
CREME EGGS
TRIBAL DDB Auckland
NEW ZEALAND
Digital Tools
Interactive Tools & Applications, including mobile advertising
COLES
COLES EASTER PROMOTION
DDB GROUP MELBOURNE
AUSTRALIA