Michelin Man back on telly this weekend with adapted TBWA\Chiat\Day New York campaign
February 26 2010, 5:41 pm | | 6 Comments
The Michelin Man returns to Australian TV screens this weekend via this U.S. animated spot created last year by TBWA\Chiat\Day, New York and adapted by Whybin\TBWA\Tequila, Melbourne.

6 Comments
Love the ad. But why would you PR that you can do an adapt?
Ha, some of the other trade press must have fallen for the PR release and think this is an Aussie produced ad (complete with creative and planning credits from Whybin\TBWA Melbourne, despite it only being an adapt!). There is no mention of TBWA\Chiat\Day, New York:
http://www.adnews.com.au/campaign/green-x-tyres
Why would you flaunt an adaptation?
Why would the MD of Whybin TBWA Melbourne bang on about an ad they didn’t even create…..how desperate are they for PR? Mate, all you did was re-record the v/o, don’t try and take credit where it isn’t due.
4.38 – you’re obviously a newcomer. Welcome to business.
It was a slow day for us too.