Wonderful Digital appoints Vaughan Moffitt to the role of head of design
Wonderful has announced the appointment of Vaughan Moffitt as head of design.
Moffitt joins the team from Deloitte, bringing with him 20 years of award winning design experience. From Paramount, to Foxtel and The World Health Organisation, Moffitt has spearheaded some of the most innovative design projects globally.
Notably, he has worked with leading brands including Universal Pictures, Toyota, Virgin Money, AMP, Cancer Council, CommBank, Honda, NRMA, Optus, Telstra, True Alliance, and Westpac.
Moffitt recently transitioned from corporate to independent agency Wonderful, citing a desire to work on a more diverse range of clients, with innovation at the helm, in a nimble and creative led environment: “Leaving the corporate world to join an independent agency was always of interest to me. It was serendipitous when Matt offered me the role as head of design as I was looking to challenge myself outside of the corporate space. I have always had an entrepreneurial spirit and a passion for creating, these values align with Wonderful’s ideology. I’m afforded the bandwidth to push the realm of possibilities for our clients and just get on with making stuff.”
As Head of Design across digital transformation, product design and eCommerce, Vaughan is responsible for crafting visually compelling and user-centric solutions for clients, Vaughan delivers exceptional and innovative experiences, allowing clients to better achieve their commercial objectives.
Says Matt Barbelli, CEO and founder at Wonderful Digital: “I am delighted to have someone of Vaughan’s calibre at Wonderful. He is a proven product and experience design leader that works with brands to reshape and transform how they connect and engage with audiences. He is also a great cultural fit, we are a growing team with big ambitions and he brings a wealth of experience to the table, laying the foundations for Wonderful to grow and scale.”
Wonderful creates exceptional digital experiences in partnership with the leading companies of today and the founders defining tomorrow. Working across three main practice areas being digital transformation, e-commerce and product design. The agency model is a deliberate departure from a sole reliance on data, devoid of creativity. Wonderful streamlines efficiencies, reduces costs across services, allows for scalability at speed, creates more robust strategies, allowing for more cohesive solutions for its clients.