Clemenger BBDO, Melbourne scores 2 Gold + 2 Silver in Mobile Lions for Snickers ‘Hungerithm’

The winners for Cannes Mobile Lions have just been announced and Clemenger BBDO, Melbourne’s ‘Hungerithm’ work for Snickers has scored two Gold Lions and two Silver Lions.

VML Sydney has picked up two Silver Lions and two Bronze Lions and R/GA Sydney and Ogilvy Melbourne have scored one Bronze Lion apiece.

Australian Winners:

Gold Winners:

Clemenger BBDO Melbourne, Snickers, Hungerithm (x2)

Silver Winners

VML Sydney, McDonald’s Australia, Snaplications (x2)

Clemenger BBDO Melbourne, Snickers, Hungerithm (x2)

Bronze Winners:

R/GA Sydney, Google, Through The Dark

Ogilvy Melbourne, AAMI, AAMI SmartPlates

VML Sydney, McDonald’s Australia, Snaplications (x2)

VIEW THE MOBILE WINNERS – Mobile Winners.xls

The Mobile Lions celebrate device-driven creativity. From 1297 entries, 68 Lions were awarded: 8 Gold (two to Australia), 24 Silver (four to Australia) and 35 Bronze (four to Australia).

‘The Family Way’ by Dentsu Y&R, Tokyo for Recruit Lifestyle Co., Ltd. took the Grand Prix.

Jury president Andy Hood, head of emerging technologies, AKQA, explained that the best work has seen creatives offering solutions to some of the world’s biggest problems and the Grand Prix did just that.

Says Hood: “It’s not just an award, it’s a statement of how we want the winning work to be and how technology can have a direct impact on people’s lives.”